Category Archives: Web Usability

Usability of ‘The page is Under Construction’

When there is no content developed, we just use to leave the page blank or paste a image like this: The practice is quite common. And if you think deeply, this kind of visiting pages doesnt make any impression to … Continue reading

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Data, direct from the Brain for Local Search

Like eye-tracker data, neuro imaging research could help the usability analysts in finding the ways to what extent the degrees of webpage variability would differ from one user to another. The state of mind varies between age, culture, sex, and … Continue reading

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Filed under research, Web Usability

Unique Selling Point and Goal Conversion – No Trade off

What is the USP of your website? Have you ever thought of that? Or is there any clash between the USP and goal conversion page while determining the user experience part? In ever growing highly competitve Red Ocean market scenario, … Continue reading

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Some Latest SEO(Organic) Strategies

Come to the business please! 1. Usability based domain name. (sunsilkgangofgirls.com, exboyfreindsaccessories.com etc):easy to remember 2. Logo/Image branding 3. Corporate blogging 4. Researched contents 5. Website specific online products 6. Use of colors according to the theme of website 7. Catering … Continue reading

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Forget Onpage, start Copywriting

Using copy-writing techniques in web pages or in websites in the broader sense is a step forward towards the Online Brand Building. Instead of using the meta tags and titles, one could go for the copy-writing concepts with the help … Continue reading

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Logistical aspect of User experience

How the art of logistic and supply chain thus the role of a virtual storehouse could become a part and parcel of a website? Has anyone have the idea? Me too its a birds eye view. After analysing the traffic … Continue reading

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Filed under Management, Product Design, Web Usability

Focus of web content has shifted

While analysing the web contents in the present world, one could easily arrived on the basis of careful observation that, the web contents are being shifted to one medium to the other. So far, we had contents, images, keywords and … Continue reading

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Filed under research, SEO, WEB 2.0, Web Usability

Solve the User Experience Matrix

Consider the following hypothetical example. I have tried to construct the user experience matrix taking four sectors namely, Finance, Travel, Hotel and Technology. Some of the examples are given just for the understandings of the readers. Sector Matrix FINANCE    TRAVEL    … Continue reading

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Usability according to niche audience

Global search has become narrow and specially brand specific in the upper tier cities. So web page usability should be prepared keeping in mind of a particular type of audiences and so customers whatever be the theme of your website. … Continue reading

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Filed under Management, Web Usability

Building Brand Online

Search marketers and the SEO professionals desperately seeks to sell their products and services through the online media. The websites owners try to build a brand in every single moment through the Logos, Domain name, Web usability, Contents and through … Continue reading

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Filed under Brand building, Web Usability