Page load factor and Visitor Bounce rate

How long a visitor can wait to check your webpage, technically speaking the Landing Page? Its around 3-5 seconds to 8-10 seconds. I would prefer 3 to 5 seconds as the 3-second usability test is related to the page load factor.
From the few days we were wondering as to how the visitors are getting bounced [...]

Kolkata Bloggers Meet – Few points to note

Finally we are at some stage to gather over a common platform to spread the message of technology, to discuss and brainstorm the digital media, to share ideas over the web business models, and to hold the baton so as to make it a strong platform on the global Internet village. It is perhaps a [...]

Link building – A corporate strategy approach

A different kind of link building strategy what I am thinking off. Please bear with me.
The model: You are optimizing your prime business website through which you will get the clients.
Beside all other options, you can think off this strategy.
1. Build a page on corporate social responsibility.
2. Towards Tax deduction, you can enjoy the benefit [...]

My approach towards twitter optimization

1. Start updating what you are doing (assignments, works, travel and so on) at the initial stage.
2. Follow people not of your interest. A trick is here. Suppose you are likely to optimize a financial (Mortgage) website. Then what will be the targeted audience?  Almost everyone excepting the mortgage site owners, as they are in [...]

New assignment, new challenge

In these days I am taking care of a specific website for the overall development, optimization and of course social media marketing. It’s ITCSlive.com which offers website designs and development services to the various business needs. One of my friends has taken the initiative to establish this company taking along with some true pals. It’s [...]

Optimisation dilemma for SEOs

Let us assume, 3 NGO related projects came to an SEO agency and clients need the websites to be optimized within a given time frame for the targeted keywords.
A hypothetical example:
Month January:
Project 1: www(dot)abc(dot)com – an NGO (Micro Finance) Project to optimize Probable list of keywords: NGO, Social development, Micro finance, Rural [...]

Survival strategy for Indian Online Agencies

As US economy is taking toll to the global financial and economic development, Indian SEO and online agencies would experience a hard time in getting new orders and contracts from overseas. Consecutive falls and bailouts of the big investment baking firms and the insurance companies, credit crunch is inevitable and world is in fact [...]

Some Latest SEO(Organic) Strategies

Come to the business please!
1. Usability based domain name. (sunsilkgangofgirls.com, exboyfreindsaccessories.com etc):easy to remember
2. Logo/Image branding
3. Corporate blogging
4. Researched contents
5. Website specific online products
6. Use of colors according to the theme of website
7. Catering the local/domestic market (in other words niche customers)
8. Take the advantage of universal search
9. Use copywriting techniques
What else?

Forget Onpage, start Copywriting

Using copy-writing techniques in web pages or in websites in the broader sense is a step forward towards the Online Brand Building. Instead of using the meta tags and titles, one could go for the copy-writing concepts with the help of the content writers in websites. The era of On-page optimisation procedure perhaps at its [...]

Focus of web content has shifted

While analysing the web contents in the present world, one could easily arrived on the basis of careful observation that, the web contents are being shifted to one medium to the other. So far, we had contents, images, keywords and vanilla type seo techniques. But from the last 1 year or so, a radical change [...]