Category Archives: Management

Social Media can even Back Fire the Non-Professionals

HOW? If somebody commits a nuisance intentionally, say before leaving a job, the organization authority can spread the bad reputation or do an anti-propaganda campaign against the employee. This must go against the employee as far as the reputation is … Continue reading

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Filed under Corporate Strategy, Management

A Killer Corporate Strategy

Am not the only one, there might be some other people who are thinking on the same way or already have implemented the #strategy. Suppose you are running a company and every time you need to develop ideas and strategies … Continue reading

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Filed under Management

Management Development Training @ SPJIMR

The 3 days Management Development Training programme at SPJIMR for the NGOs across the country, came to an end after a joyful photo session. Some of us including me were so hurry to catch the train, that we even forgot … Continue reading

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Filed under Brand building, Management, Training

Link building – A corporate strategy approach

A different kind of link building strategy what I am thinking off. Please bear with me. The model: You are optimizing your prime business website through which you will get the clients. Beside all other options, you can think off … Continue reading

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Filed under Management, SEO

Work out Optimum Risk Hedging Frontier

From the last few days I was trying to find an optimum risk-hedging frontier (RHF) like what we had in our Economics graduation courses such as Production Possibility frontier. In the horizontal axis we suppose regions where the business are … Continue reading

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Filed under Business, Management

Reactive, Responsive and Fuse Management

Reactive Management: An in-built negative approach raising hue and cry towards the problem and then solving it. Responsive Management: A positive and a rather silent approach in solving the problem Fuse Management: A more silent and destructive approach towards the … Continue reading

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Filed under Business, Management

Survival strategy for Indian Online Agencies

As US economy is taking toll to the global financial and economic development, Indian SEO and online agencies would experience a hard time in getting new orders and contracts from overseas. Consecutive falls and bailouts of the big investment baking … Continue reading

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Filed under Business, Management, SEO

Hedging Business Risk

Every business do suffer from two types of Risks mainly. One is project specific (Company specific rather) and another is System specific. Example of project specific risks are, success and failure of the project, cash flows, natural calamities, economic growth … Continue reading

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Filed under Management

BillBoard Usability

Billboards are one of the crucial and effective ways for building brand and marketing and to create buzz among the prospective customers. But while going through some of the Billboard for the upcoming companies, it seems to me quite haphazard … Continue reading

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Filed under Business, Management

Unique Selling Point and Goal Conversion – No Trade off

What is the USP of your website? Have you ever thought of that? Or is there any clash between the USP and goal conversion page while determining the user experience part? In ever growing highly competitve Red Ocean market scenario, … Continue reading

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Filed under Management, research, Web Usability