Entries Tagged as ‘Digital Media’

February 15, 2009

Searchonomics and scope of research

Sometimes I wonder with the volume of searches through out the world and the business turnover at the same time. The local economics became global in these days and no metropolitan or cosmopolitan is indispensable to market the goods and services with the help of internet technologies. As a follower of Economics, I had proposed [...]

November 27, 2007

Working with own Website Vs Clients

If you are an In-house SEO, SEM or if your company develop own websites (it could be the prime business to generate revenue through websites) or an amateur having an website, might have or I should say total flexibility to play with the website as compared to working with the clients websites.
Flexibility in terms of [...]

September 21, 2007

Components of Digital media

The Internet Communication or what is known as Digital Media has the following components.
1. Search Engine Optimization (SEO)
a) Web Designing
b) Link Building
c) Content Development
d) Link Baiting
e) Generation of new Ideas
f) URL Engineering
g) Site Navigation

2. Search Engine Marketing (SEM)
a) Pay per click – PPC
b) Cost per Click – CPC
c) Sponsored Advertising in Search Engines
d) Banner [...]

September 20, 2007

New Media – Internet Industry and Economic Boom

Though the internet or digital media industry is at its infancy (growing at a rapid speed) level here in India, it has a tremendous prospect as far as the growth rate is concerned. The online media advertising market value is 218 crores in 2006-2007. More data from internet and mobile association of India revealed the [...]