The 3 days Management Development Training programme at SPJIMR for the NGOs across the country, came to an end after a joyful photo session. Some of us including me were so hurry to catch the train, that we even forgot to bid goodbye to all the participants and the coordinators and the professors. Sorry for [...]
Entries Tagged as ‘Brand building’
March 7, 2008
Measuring Brand Strength Online – A Product yet to launch
There are just a handful of companies in online brand measurement. Some attempt cross-media studies that compare online’s efficacy with that of other media.
David Cohen mentioned the above statement in this article. For the last few days I was struggling to figure out whether there is any tool available in internet through which a company [...]
March 3, 2008
Building Brand Online
Search marketers and the SEO professionals desperately seeks to sell their products and services through the online media. The websites owners try to build a brand in every single moment through the Logos, Domain name, Web usability, Contents and through so many other factors as well. But the bottom line is that we all seek [...]